Introduction to The 48 Laws of Purple
In every era, there is a class of people who fight for territory you can't see. They don't…
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Coast-to-Coast
The Unraveling Consensus: America's Second Thoughts on Cannabis Freedom
The scent of cannabis, once a furtive whisper on the wind, now hangs openly in the air of…
The Hidden Power Brokers: Who Shapes Your "Enemy's" Worldview Before You Debate?
By Julianna Sanjee - January 2026Imagine scrolling through Facebook, landing in a voucher debate. Your neighbor posts: "Public…
Can You Really Think Like Your Opponent?
By The Purple People Leader - January 2026Picture this: You're at Thanksgiving dinner, Uncle Bob across the table…
A Purple Tinted Lens
The Cognitive Architecture of the Firehose: Why Lies Feel True
“The firehose doesn’t lie, it exploits. And your brain’s reward system is its most effective weapon.” In The Firehose of Falsehood, we explored how propaganda…
Simple Look at the “Distracted Boyfriend” Meme in Politics
The “Distracted Boyfriend” meme started from a funny stock photo in 2015. It became popular in politics around 2017-2018 during the time of President Trump.…
The ‘Lawless City’ Mirage
The Loaded Question “Why is retail theft spiraling out of control and destroying American cities?”You’ve seen the viral clips: masked figures sweeping shelves into trash…
Weekly Brain Contradictions
Cognitive bias is how evolution punk’d philosophy.
Hanlon’s Razor dies in bureaucracies.
Truth fatigues faster than outrage.
Every echo chamber is a comfort zone with reverb.
Morality without irony breeds marketing without soul.
Curated & Commented
A Hospital Chain Said Our Article Was Inaccurate. It’s Not.
ProPublicaHealthcare for profit - A 'Philanthropist's' philanthropy
Read Commentary →Alex Pretti: Analysing Footage of Minneapolis CBP Shooting - bellingcat
BellingcatHe said; They/them said
Read Commentary →How We Found the Man Behind Two Deepfake Porn Sites
BellingcatThe ins and outs of profit making
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